SSM&L was brought on to design a new report and fundraising video for Colorwave, a 501(c)(3) dedicated to bringing more leaders of color into the world of VC-backed startups.
KEY FRAMES
Working from established brand guidelines and design direction from SSM&L Senior Designer, Laura T’sao, I partnered with our Senior Copywriter, Max Peskin to build out the script, visual descriptions, and key frames for the 60s animated video.
ANIMATION
Once key frames were approved, I brought them into After Effects to animate each layout, adding additional animation to smoothly transition through each statistic and talking point.
SSM&L TEAM
Brandon Pogrob | Senior Graphic Designer
Max Peskin | Senior Copywriter
Laura T’sao | Senior Graphic Designer & Art Director
Andrew Helms | Project Manager
Michelle Kushner | Associate Creative Director
Naomi Zinner | Vice President, Creative Team